How to Get the Most Bang from Your Marketing Bucks

[Admin]

You want the most bang for your marketing buck?

Here's what to do in a nutshell.

* Install analytics on your site, so you can compare how various traffic sources convert.

* Test various ad creatives to compare how they convert.

* Test your landing pages.

* Test every *targeted* source of traffic you can find, paid or unpaid.

* Keep and expand on what works.

* Improve or drop what doesn't.

* Lather, rinse, repeat.

Marty Foley